Tatevik Eligumyan is a Marketing Specialist at Andersen, bringing hands-on experience in digital marketing, content creation, and brand management. She is currently a fourth-year Bachelor’s student in Marketing at the French University in Armenia, in academic partnership with Jean Moulin Lyon 3 University.

In her current role, Tatevik contributes to the development and execution of marketing initiatives, supporting brand visibility and engagement across digital platforms. Her main focus lies in creating strategic content, managing social media presence, and aligning communication with the firm’s overall brand positioning.

Her representative experience includes developing and implementing content strategies, producing and editing video content from concept to final delivery, and managing social media campaigns across multiple platforms. She has also been involved in conducting market research and competitor analysis, supporting partnership development, and coordinating with stakeholders to ensure effective campaign execution.

Tatevik is proficient in Armenian, English, Russian, and French, enabling her to work effectively in multicultural environments.

In terms of professional development, she continues to strengthen her expertise in performance marketing, brand management, and market analysis, while staying up to date with the latest trends in digital marketing and content strategy.